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Hi, I’m Aashka.

I’m motivated by understanding people and their experiences, which means I’m fascinated by the future of effective storytelling and digital innovation.

I ask questions like: How can we tell a story visually? What compelling insights can we draw from the most mundane occurrences? How can we engage audiences in new ways, with new experiences? How are we leveraging technology to create strong storytelling systems?

My key strengths are: storytelling, audience engagement, design research, project management, editing and strategy development.

Currently a media researcher at the Harvard Kennedy School, I received my master’s degree from MIT’s Comparative Media Studies program, where I studied audience engagement on social media during disease outbreaks. Previously, I worked on digital projects at The Associated Press, and I earned bachelor’s degrees in journalism and Romance languages from the University of Georgia (Go Dawgs!).